Hatice Ekici Tağa is the co-managing partner at Ozdagistanli Ekici Attorney Partnership where she leads the Intellectual Property, Consumer Protection and Commercial Contracts department. Her experience spans a wide range of areas including advertising, franchise contracts, movie/TV licence contracts, trademark disputes, multi-jurisdictional patent settlements, and prize promotions. She has been representing multinational clients in various trademark, IP and patent disputes for over 12 years. Hatice also acts as trusted counsel to some of the world’s leading food and beverage brands in their franchise and commercialisation agreements. She also manages anti-piracy and anti-counterfeiting programs for many leading software companies as well as for luxury brands. Hatice is a registered trademark and patent attorney as well as a licensed mediator.