London-based DLA Piper Partner John Wilks has extensive experience in a range of domestic and international intellectual property issues, advertising and marketing law, breach of confidence and data protection work. While he has acted for a broad range of clients, John's practice has a particular focus on the media, sport and entertainment and consumer goods, food and retail sectors. He has acted for national broadcasters and newspaper publishers, major sports leagues, and a number of well-known consumer brands. John’s advertising work includes campaign clearance, litigation, regulator complaints work, international prize promotions, and direct marketing campaigns. He has also advised widely on domain name issues, including re the gTLD programme, and what this important development means for brand owners. He has also advised clients on acquisition of version 4 IP addresses.